mobile research

Qualitative Research Design: Selected Articles from 2014

Research Design Review was first published in November 2009 2014 qualitative research designand currently includes over 110 articles concerning quantitative and qualitative research design issues.  “Qualitative Research Design: Selected Articles from Research Design Review Published in 2014″ is a compilation of 13 articles that were published in 2014 devoted to qualitative research design. To some extent, all of these articles revolve around the idea that adopting quality standards in qualitative research design is critical to the credibility, analyzability, transparency, and usefulness of the outcomes; with the first article making the case that quality issues transcend the paradigm debates.

Because analysis is often deemed the most difficult part of a qualitative study, a number of the articles in this collection pertain to “finding meaning,” data verification, and inference, along with discussions on reflexivity as an important contributor to the analytical process. These articles also touch on newer channels and modes in qualitative research, such as social media and mobile, as well as the evolving stature of qualitative research in areas such as psychology and political science.

The following Table of Contents presents the titles of the 13 articles included in this paper:

1. The Transcendence of Quality Over Paradigms in Qualitative Research

2. Finding Meaning: 4 Reasons Why Qualitative Researchers Miss Meaning

3. Reflections from the Field: Questions to Stimulate Reflexivity Among Qualitative Researchers

4. Verification: Looking Beyond the Data in Qualitative Data Analysis

5. Resisting Stereotypes in Qualitative Research

6. The Elevation of Qualitative Research Design: The Dawning of a New Day

7. Turning Social Media Monitoring into Research: Don’t Be Afraid to Engage

8. If I Conduct a Large Qualitative Study with 100 Participants, is it Quantitative Research? Three Big Reasons Why the Answer is “No!”

9. Integrating Quality Features in Qualitative Mobile Research Design

10. Observational Research Nurtures a Growing Interest in Contexts

11. The Many Faces of Qualitative Research

12. Qualitative Content Analysis: The Challenge of Inference

13. Qualitative Research: Using Empathy to Reveal “More Real” & Less Biased Data

Observational Research Nurtures a Growing Interest in Contexts

With a lot of discussion about new methods of observation among qualitative researchers – in-the-moment mobile research and the like – it is terrific to witness an increasing appreciation of broader contexts. This perspective embraces the idea thatcomplexity of context individual behavior and thought are not so easily and singularly confined to any one moment in time. One could argue that it is because of this new-found obsession with observation that many researchers have come to discover – as if for the first time – the essential role that context plays in our qualitative studies. In this way, observational research – a method often bypassed for focus groups and other qualitative methods in the past – has led the research community into what is becoming a growing and healthy dialogue concerning the contextual nature of being human. Here are just four contributors to the dialogue that have recently come my attention:

An interview with Christian Madsbjerg at ReD Associates appears in the September 2014 issue of Marketing News“What it Means to be Human” by Elisabeth A. Sullivan. In it, Madsbjerg asserts that “people are different from the way that we research them,” emphasizing the point that “the respondent is not a person” but rather “an ecology of people, a culture of people” Read Full Text

Integrating Quality Features in Qualitative Mobile Research Design

Conducting qualitative research by way of a mobile device presents the researcher with unique challenges in terms of how to design a mobile study that results in valid outcomes. wifiThere are, however, a number of quality measures that researchers can build into their qualitative mobile studies that will serve to elevate their research designs and bring added confidence to the final results. The following are just a few quality considerations that qualitative researchers should think about and incorporate throughout the mobile research process. This list simply highlights a few design aspects related to mobile research and in no way supersedes the additional quality features (discussed throughout this blog) that should be part of any qualitative research design.

These design aspects are discussed from the perspective of the Total Quality Framework* which is comprised of four components – Credibility, Analyzability, Transparency, and Usefulness. In essence, the framework is based on the idea that all qualitative research Read Full Text